Opening A Salon

Salon Startup Consulting

Launch a Profitable, Well-Structured Salon Anywhere in the United States

Thinking about opening your own salon?

Whether you are a stylist stepping into ownership, an entrepreneur entering the beauty industry, or an investor expanding into a new market, Catherine Michele provides the experience, structure, and strategic direction needed to build a salon that is both profitable and sustainable.

With over three decades of hands-on experience as a professional stylist, salon operator, advisor, and consultant, Catherine brings a level of insight that goes beyond surface-level guidance. Her approach is built on real-world execution, not theory.


A Strategic Approach to Salon Development

Opening a salon requires more than talent and vision. It requires structure, positioning, and the ability to make the right decisions early.

Catherine Michele works with clients across the United States to ensure every phase of the process is approached with clarity, intention, and long-term success in mind.


How Catherine Michele Supports Your Salon Launch

Market and Location Strategy

Identify the right market, neighborhood, and positioning for your concept
Analyze competition and uncover opportunities within your market
Focus on locations that support long-term visibility and growth

Lease and Property Guidance

Navigate lease negotiations with a clear understanding of terms and structure
Position your deal to include favorable build-out and improvement conditions
Evaluate retail and mixed-use spaces with long-term value

Business Planning and Financial Direction

Develop realistic startup budgets and financial projections
Structure pricing to support profitability and sustainability
Define your brand identity, target clientele, and market positioning

Operations and Team Development

Design your salon layout, workflow, and client experience
Build a team aligned with your culture, standards, and expectations
Implement systems and policies that create consistency and efficiency

Marketing and Client Acquisition

Create pre-launch visibility and awareness
Build your presence across Google, social platforms, and booking systems
Develop long-term strategies that drive consistent client growth


Experience That Extends Beyond the Chair

Catherine Michele’s background includes extensive experience not only in the beauty industry, but also in real estate and finance.

This provides additional insight into:

Location selection and deal structure
Cost management and investment decisions
Long-term business positioning

This level of experience allows clients to avoid costly mistakes and move forward with confidence.


Initial Strategy Session

Every engagement begins with a focused, one-on-one strategy session.

This session is designed to evaluate your vision, location, financial direction, and overall salon concept. You will gain clarity on what works, what does not, and how to move forward with a structured plan.

Investment: $1,500

A portion of this investment, $750 is credited toward your consulting engagement if you choose to move forward.


Process & Communication

Initial conversations are handled directly with Catherine Michele to understand your goals, vision, and direction.

Following this initial discussion, your project will be prepared for a more detailed strategy session with our team, conducted via Zoom.

All initial Zoom sessions are recorded for internal use. This ensures accuracy, alignment, and the ability to reference key points as your project progresses.

This structured approach allows for clear communication, efficient planning, and a professional experience from the beginning.


Ongoing Consulting Engagements

Following the strategy session, clients can select the level of support that aligns with their goals.

Options include:

Hourly advisory for targeted guidance
Retainer-based consulting for ongoing support
Monthly advisory relationships for consistent access
Tiered consulting packages based on level of involvement
Project-based engagements for full salon development

Each engagement is structured to provide clarity, accountability, and measurable progress.


Consulting Boundaries

To maintain focus and protect existing relationships, consulting engagements are accepted based on location.

Projects must be outside the immediate market of current salon operations and active consulting partnerships.


Who This Is Designed For

This service is intended for individuals who are serious about building a salon that is structured, profitable, and built to last.

Stylists transitioning into ownership
Entrepreneurs entering the beauty industry
Salon owners expanding into new markets
Investors seeking structured entry into the salon space


Get Started

Opening a salon is a significant investment of time, capital, and energy.

The decisions made at the beginning will determine how the business performs long-term.

Working with the right advisor provides clarity, direction, and the ability to move forward with confidence.

If you are ready to take the next step, the process begins with a conversation.


Building a successful salon is not just about talent. It is about structure, leadership, and the ability to build the right team around you.

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